Expressen is an excellent editorial newspaper
Expressen is Sweden’s national newspaper sold at approximatly 9,000 retailers to a copy price of SEK 17.00. It provides excellent editorial environment to reach an audience of upper and middle class professionals. Expressen has a strong reputation for investigative reporting in addition to featuring articles on fashion, culture, sports and entertainment.
Target audience: Upper / middle income professionals.
FACTS
Daily
Gender: men 51 % / female 49 %
SPORT – Expressen / daily supplement with nationwide covergage.
KVÄLLSPOSTEN – Malmö region
GT – Gothenburg region
ALLT OM RESOR each Sunday as a section in the daily
Offering timely and informative travel advice, extensive guides, stories and beautiful photos. Approx. 100 pages printed on glossy paper. Sold in the best location at 9,500 retailers.
FACTS
Weekly Magazines
Monthly magazines
Source: Orvesto Consumer 2016, Sundays