Sydsvenskan.se
On Sydsvenskan.se you reach affluent consumers in Malmö, Lund and the surrounding municipalities, as well as the local business community
The digital platform enables interactive, creative campaigns that increase brand awareness and driving visitors to your online store or physical store. Sydsvenskan.se is Skåne’s largest news site, and is optimized for computer, phone and tablet. Besides news, editorials and columns you will find unique digital content on the site.
FACTS
Desktop:
Unique visitors / week: 472,058
Side impressions: 2.399,317
week 49/2015 – kiaindex.se, desktop
Reach Malmö/Lund: 51%
Mobile;
Unique visitors / week: 511,080
Side impressions: 2.223,291
week 49/2015 – kiaindex.se, mobile
Digital packages
PRESENCE / 2 days a week in 4 weeks / views: 300,000 week / Outsider Sticky 250×600 and Mobile 3210×160 / SEK 140,000
SMAL KNOWLEDGE / 2 weeks / views: 1 mill / reach: 50% / Outsider Sticky 250×600 and Mobile 320×160 / SEK 280,000
BIG KNOWLEDGE / 4 weeks / views: 2.8 mill / reach: 60% / Outsider Sticky 250×600 and Mobile 320×160 / SEK 100,000
SMAL 48 HOURS / Reach half of all unique visitors Saturday + Sunday minimum 100,000 views / Panorama 980×240 and mobile 320×160 / SEK 15,000
BIG 48 HOURS / All unique visitors Saturday + Sunday minimum 200,000 views / Panorama 980×240 and mobile 320×160 / SEK 30,000
KNOCKOUT 1 day / Minimum 130,000 views / 57,000 unique views 25-54 yrs / 23% reach in Malmö – Lund area / takeover – first in screen / SEK 100,000
KNOCKOUT: 2 days /Minimum 260,000 views / 68,000 unique views 25-54 yrs / 27% reach in Malmö – Lund area / takeover first in screen / SEK 200,000
Download: Datapolicy
Digital specifications: hdsydsvenskan.se/praktiskt
Orvesto Konsument 2014:2 internet november